Pricing

Simple: a fixed plan + credits.

Pick a plan with a monthly credit allowance. Credits power the agent’s expensive work, deep investigations, profit recomputes, what-if simulations. Viewing your dashboards and past results is always free.

  • No card to start
  • Top up anytime, never expires
  • Pause or cancel anytime

See plans What’s a credit? Compare features

Plans

Billed monthly · cancel anytime · no card to start.

Starter

For founders running the brand themselves.

$99/mo

or $83/mo billed yearly

600 credits / mo

  • 1 workspace, 3 seats
  • Shopify, Meta, Google native
  • True contribution P&L
  • Daily investigations
  • Email + Slack alerts
Start free
Scale

For multi-brand operators & finance teams.

$899/mo

or $749/mo billed yearly

9,000 credits / mo

  • Unlimited workspaces & seats
  • SSO + SCIM + audit log export
  • Snowflake / BigQuery sync
  • Custom guardrails & approvals
  • Dedicated solutions engineer
  • SOC 2 reports on request
Talk to us

Every plan ships with read-only connections by default. Money-moving actions are always gated and audited.

Credits

Credits meter the agent’s expensive work.

You always see the estimated cost before anything runs, and the actual cost after. Viewing what already exists is, and always will be, free.

Costs credits

The expensive, agent-driven work.

  • Deep investigations, why a number moved
  • Profit recomputes, the full P&L bridge
  • What-if simulations, counterfactual modeling
  • Scheduled monitors, always-on watchers
  • Custom reports, weekly profit review, board deck
  • Action execution, the push to source, after approval

Always free

Viewing and managing your workspace.

  • View any dashboard, chart, or KPI
  • Read past investigations, reports, and alerts
  • Connect, reconnect, or pause integrations
  • Invite teammates, edit roles, manage SSO
  • Set guardrails, approval rules, cost defaults
  • Open invoices, change billing, top up credits

Cost table

From ui-spec / foundation §1, the same table the app shows.

Action Credits Notes
Deep investigation 10 Multi-step why-did-X-move loop
Optimization simulation 8 Counterfactual what-if modeling
True-profit recompute 5 Per recompute across stack
Report generation 4 Per custom shareable report
Bulk data resync 3 Manual full-source refresh
Scheduled monitor 2 Per active monitor, per day
Quick question 1 Single-step answer in copilot
Action execution 1 The push to source, post-approval

Plan credits reset monthly · top-up credits never expire · spend draws plan allowance first.

Compare features

Every plan, every capability.

The full matrix. Pick the row you care about, integrations, security, support, and read across.

Capability Starter Growth Scale
Core
Monthly price $99 $299 $899
Monthly credit allowance 600 2,500 9,000
Included connectors 3 native All native All + warehouse
Max workspaces 1 Unlimited Unlimited
Max users / seats 3 10 Unlimited
Agent
Deep investigations
What-if simulations 5 / mo Unlimited Unlimited
Advanced incrementality
Optimization queue + gated actions Manual approve Auto within guardrails Custom guardrails
Scheduled monitors 3 active 25 active Unlimited
Security
SSO (SAML / OIDC) Google · MS SAML + SCIM
Audit log 30 days 365 days Export + SIEM
Custom roles & approval policies Built-in roles Custom
Data residency / VPC
Support
Support tier Email · 24h Priority · 4h Dedicated CSM
Onboarding Self-serve Guided White-glove
Solutions engineer

Every plan is read-only by default · every money-moving action is gated · SOC 2 type II in progress.

Enterprise

Need more? Talk to us.

Multi-brand operators, holding companies, agencies with white-label needs, finance teams with custom audit requirements, we run on your terms.

  • Volume credit pricing tens of thousands / mo
  • Custom guardrails approval policies, regions, tenancy
  • Dedicated CSM + SE named contacts, quarterly business reviews

Average reply · under 4 business hours · SOC 2 type II in progress

Plan credits reset on your billing date, they don't roll over. Top-up credits (bought separately) never expire, and spend always draws plan credits first, then top-ups. You'll never lose a credit you actually paid extra for.
Read the full billing docs