Google Ads
Search · Shopping · PMax · YouTube
margininfo connects to Google Ads via OAuth with read-only scope. Every campaign, Search, Shopping, Performance Max, YouTube, is mapped into one channel ledger so brand and non-brand finally separate.
- Read-only by default
- OAuth + revocable
- Audited every action
The data we pull from Google Ads.
We map every field into the reconciled margininfo ledger so the rest of the product can answer questions across all your sources at once, without a fragile spreadsheet in the middle.
Refreshed continuously. Resync on demand (10 cr per backfill).
- Spend and impressions across Search, Shopping, PMax, YouTube
- Attributed conversions and conversion value
- Keywords, search-term reports and match types
- Asset health and creative performance
- Campaign structure, budgets and bidding strategies
- Auction-time insights where granted
Every part of the product reads Google Ads.
Not a static dashboard, the connector feeds the live agent, the true- profit P&L, and the optimization queue.
- INCREMENTALITY
Brand vs non-brand iROAS
Separate the conversions Google would have taken credit for from the spend that actually drove growth.
Explore - OPTIMIZATION
Budget reallocation
Ranked moves across campaigns by impact × confidence, simulated before commit.
Explore - DIAGNOSTICS
Why did CPC move?
Investigations decompose auction dynamics, quality score, match-type drift and asset fatigue.
Explore
Read-only by default. Every write is gated.
margininfo connects via Google Ads's official OAuth flow with the narrowest read scopes that satisfy the product. The connector cannot push, edit, or pay anything unless you approve a specific gated action, and every approval is signed and audited.
- 01
Read-only scopes by default
We start with the minimum read scopes. Write scopes are opt-in per action class.
- 02
OAuth · revocable in one click
Disconnect from your Google Ads admin or from margininfo, the agent loses access immediately.
- 03
Audit log on every action
Every API call, every approval, every change is captured, tied to a user and a purpose.
See your hidden profit in one session.
Connect your stack, run your first investigation, and watch the agent find money your dashboards never could.
~14 day payback · no card to start · pause anytime.